PORTLAND, Ore. (KATU) — The iconic ‘White Stag’ sign in downtown Portland had an addition unveiled overnight Tuesday – All-Star point guard Ja Morant, one of the latest additions to the Trail Blazers roster.
The new neon sign was unveiled ahead of the Blazers’ home opener on Wednesday night at Moda Center. Tip-off is at 7 p.m. on KUNP (KATU 2.2) and be sure to catch Rip City Wrap-Up directly after the game.
The new neon came with another addition at the bottom of the sign, reading “LOOK WHO’S UP” alongside the Beaverton-based Nike “Swoosh” and Morant’s signature shoe logo. The sign appears to be Nike’s nod to Morant’s regular season debut as a Blazer.
A spokesperson said that Ja will be dunking on the White Stag sign until November 7.
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Crews worked to install the addition on Tuesday. It was initially covered in tarps, hidden until it was unveiled on Tuesday night.
The City of Portland acquired the sign over a decade ago, and maintains the fixture on the Rose City skyline.
The sign traditionally gets its red nose in nearly a month – the day before Thanksgiving.
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