ayoobkk2022 
Marketing teams hear about artificial intelligence every day, yet many still rely on spreadsheets, whiteboards and intuition. That gap creates confusion and sometimes anxiety because people fear replacement instead of support. The real opportunity sits in combining human judgment with intelligent tools in a practical way. When you integrate both sides with structure, you reduce … Read more
For ages, achieving optimal model accuracy has been revered as the ultimate goal, with marketers relying on model fit as the benchmark for discovering the ideal equation that harmonizes with their data. However, what if there’s a deeper layer to model accuracy beyond mere numerical alignment? What if we challenge conventional wisdom and explore alternative dimensions of accuracy that transcend traditional models?
The flattening has begun. Brand voice is starting to blur. As more companies lean on the same AI tools to generate messaging, the edges will soften until eventually everything just sounds the same. Polished. Safe. Invisible. Scroll LinkedIn for five minutes and it’s obvious. Every founder is “disrupting.” Every update is “AI-powered.” Every product is … Read more
GEO KPIs tend to surface right after a very familiar moment: you’ve decided to invest in GEO, aligned stakeholders, and started adapting content for generative search. And then someone asks the follow-up question: how are we actually going to measure this? Visibility inside generative answers, citations in AI summaries, and brand inclusion without clicks all … Read more
SaaS companies are spending more on content marketing than ever before. Industry data shows that most SaaS businesses invest between 7% and 15% of their annual revenue on marketing activities, and 9 out of 10 use blog posts as a core promotional channel. Yet only 29% of B2B marketers say their content efforts are actually … Read more
How the web evolves from pages to memory, and from search to action In 2025 as I was preparing for the G50 Summit, it became obvious that the web was no longer just a place where information is published and retrieved. The web has become a substrate where AI systems build context, connect facts, and … Read more
OpenAI just marked 10 years with big news: The release of GPT-5.2, a model designed to master knowledge work, and a bold prediction from CEO Sam Altman that superintelligence is now practically inevitable in the next decade.
U.S. patent for our predictive technology, Meta Business Partner status in two categories: Conversion Data and Campaign Management, and data protection with Okta – read Tomi.ai’s updates for Q1 2023. We obtained a patent for its AI-Powered Predictive Marketing Technology. After two years of hard work, we finally made it! We are proud to … Read more
Artificial intelligence is steadily shaping the way shoppers interact with online stores. New advances in AI technology are giving brands and retailers the chance to move beyond simple product recommendations toward highly personalized and engaging shopping experiences. For consumers, this shift means smarter suggestions, more relevant offers and a seamless journey from discovery to purchase. … Read more
When your AI agents don’t speak the same data, chaos follows. Siloed tools, mismatched metrics, and fragmented systems kill collaboration—and intelligence. To make AI work for marketing, you need more than automation. You need a shared foundation that lets systems reason, align, and act as one.