A sweeping Idaho bill would criminalize transgender bathroom use in private businesses

BOISE, Idaho — Idaho lawmakers are considering a bill that would make it a crime for transgender people to use the bathroom that matches their gender identity — even inside privately owned businesses. At least 19 states, including Idaho, already have laws barring transgender people from using bathrooms and changing rooms that align with their … Read more

How AI Is Transforming Content Marketing For Modern Businesses

Have you ever thought about how companies manage to publish so much content online every day? Blogs, social media posts, emails, and videos appear almost non-stop. Many modern businesses now use Artificial Intelligence to help with this process. AI helps teams work faster, organize ideas, and create useful content that people actually enjoy reading. AI … Read more

Cuba will allow nationals living abroad to invest in and own businesses on the island, economic czar tells NBC News

HAVANA — Cuban nationals living abroad in places such as Miami will be allowed to invest in the private sector and own businesses in their homeland, the country’s economic czar has told NBC News in an exclusive interview. Oscar Pérez-Oliva Fraga, Cuba’s deputy prime minister, said that a “blockade” by the United States is hampering … Read more

Hundreds of California businesses registered with Secretary of State may be fraudulent, investigation finds

More than 800 business registrations filed last year in California may have been fraudulent, CBS News California Investigates has found. That figure represents a small proportion of the more than 3 million businesses registered in the state in 2025, but it appears to indicate a growing problem with identity theft.     Identity theft experts … Read more

B2B Businesses Using Mobile Setups to Generate Leads at Events

Most B2B companies show up to trade shows with a branded banner, a folding table, and a bowl of promotional pens. Then they wonder why the leads never convert. The problem usually isn’t the event. It’s the setup. Events put you in front of real buyers – people with budgets, specific problems, and genuine purchase … Read more

Google Ads Headline Generator for Local Service Businesses

Online marketing consultants for Managed Service Providers are always looking for ways to optimize their ad campaigns. The Google Ads headline generator has become an essential tool in this effort. These tools enable consultants to test multiple ad variations quickly, optimizing campaigns for faster ad testing and reduced customer acquisition costs. This process significantly enhances … Read more

What 1,000 Businesses Taught Us About AI Adoption: Lessons from 12 Months of Training

We passed 1,000 businesses trained in AI last month. ProfileTree has been running these workshops for two years now and honestly, we’ve learned more about people than we have about technology. Same patterns everywhere we go. Same mistakes. Same perceptions. And the same “wow” moments when something finally clicks. Here’s what we have learnt along … Read more

How Businesses Can Gain Client Trust with AI-Driven Content

The conversation around artificial intelligence often sounds louder than it feels in practice. Everyone talks about scaling, automation, and efficiency. But a bigger question pops up on strategy decks. Do people actually believe what they are reading anymore? AI entered marketing through convenience. Drafts became faster, ideas appeared without effort, and production cycles shortened overnight. … Read more