When home births go wrong, hospitals can add to the complications

Some midwives worry that as more women choose home births, issues with transferring patients will become more common. Discouraging home births isn’t a realistic solution, they said. “We’re not asking the physicians to be in favor of this, but it’s a reality in their community,” said Melissa Denmark, a retired midwife who co-chairs a Washington … Read more

Why Most SaaS Companies Get Content Marketing Wrong

SaaS companies are spending more on content marketing than ever before. Industry data shows that most SaaS businesses invest between 7% and 15% of their annual revenue on marketing activities, and 9 out of 10 use blog posts as a core promotional channel. Yet only 29% of B2B marketers say their content efforts are actually … Read more