ayoobkk2022 
When you hear terms like AI-first service, AI marketing, AI-powered service, AI creative, or AI automation agency, do they all mean the same thing? (And we have blogs about each one, as different topics.) At first glance, the terminology appears to be a collection of acronyms. However, for marketers and digital marketing agencies making decisions … Read more
Artificial intelligence has changed the content marketing game forever. Marketers can now produce blog posts, social media captions, ad copy, and video scripts in minutes instead of days. The speed is exhilarating, the output is impressive, and the cost savings are undeniable. But there is a growing problem hiding beneath all that efficiency. As AI-generated … Read more
NotebookLM Summary We are entering a new phase of the web, what I call the Reasoning Web. And with it comes a turning point for search as we’ve known it. AI systems are no longer passive readers of documents; they’re becoming agents that explore information spaces, navigate relationships, and build understanding through structured reasoning. That … Read more
L’annuncio ufficiale di OperAI ha acceso i riflettori su una svolta epocale per l’intelligenza artificiale generativa: ChatGPT avrà la sua prima forma di pubblicità integrata. La notizia, diffusa a gennaio 2026, segna un nuovo capitolo nel modo in cui l’AI può diventare non solo uno strumento di assistenza, ma anche un canale di comunicazione … Read more
If you’re an SEO, we know that “AI” has been thrown around a lot in the last 5 or so years, and we hear your fatigue. It hasn’t been discussed this much for no reason, though; with it being reported that over 1 billion people use AI, the shift in global information consumption is already … Read more
Agencies understand disruption.
The problem with traditional methods of attribution, A/B testing, and lead scoring is that they’re not always the best for businesses with long sales cycles or limited data. It can be unrealistic to wait for multiple conversions before changing your ad campaign or challenging to collect enough data to inform your attribution models. However, these … Read more
Marketing leaders face a strange mix of pressure and possibility right now. AI promises faster decisions, sharper campaigns and less manual work. At the same time teams worry about job security, skill gaps and constant change. The leaders who will stand out in 2026 are not the ones who install the most tools. They are … Read more
AI and advanced analytics can dramatically improve measurement — but how urgent is your need, and where are your gaps? Source link
Old playbooks loved the phrase “bolt-on.” It still shows up in banker decks, but AI-native platforms don’t bolt anything—they absorb it. Integrations that used to feel like organ transplants now feel like seconds-long software updates. Need proof? Last week delivered three textbook plays: Waystar × Iodine Software — $1.25B to erase the healthcare claims-denial choke … Read more