Consumer confidence ticks up in February as labor market improves

Consumer confidence edged higher in February as Americans expressed a more optimistic view of the labor market and other facets of the economy, a new survey shows. The Conference Board, a nonprofit research group, said Tuesday that its consumer confidence index increased by 2.2 points in February, rising to 91.2.  That’s an improvement over January, when … Read more

Google-parent stock drops on fears it could lose search market share to AI-powered rivals | CNN Business

CNN  —  Shares of Google-parent Alphabet fell more than 3% in early trading Monday after a report sparked concerns that its core search engine could lose market share to AI-powered rivals, including Microsoft’s Bing. Last month, Google employees learned that Samsung was weighing making Bing the default search engine on its devices instead of Google’s … Read more

How We Drove 2.5× ROAS in a 30k-Account B2B SaaS Market Without Relying on LinkedIn Ads – Tomi.ai

We sell a B2B subscription to a platform for hosting large-scale remote meetings, conferences, and webinars. The product supports up to 200 speakers and 10,000 concurrent attendees, which puts us squarely in the enterprise and institutional segment. Our core buyers are universities, government organizations, and mid-to-large enterprises (100+ employees), representing a total addressable market of … Read more