elements

Key Elements for a Modern Marketing Strategy in 2026

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Every year, the expectations for effective marketing strategy move higher. By 2026, a modern marketing strategy will do far more than set a brand direction or select a few digital channels. Businesses need to connect their marketing approaches to business objectives, technology, audience insight and performance metrics. With AI marketing strategy and powerful platforms now … Read more

China dominates the rare earth elements industry, but this American company hopes to challenge China’s grip

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Last week, President Trump postponed a summit with his Chinese counterpart on account of the war with Iran. When Trump and Xi Jinping do meet, here’s an agenda item bound to figure prominently: rare earth elements. Right now, China holds a near-monopoly over these strategic metals that are key components in so much that makes … Read more