A personalized vaccine for melanoma cut the risk of cancer returning after five years

An experimental vaccine from Moderna shows promise in keeping deadly skin cancer from returning for years, according to new clinical trial results. Subscribe to read this story ad-free Get unlimited access to ad-free articles and exclusive content. The research, presented Monday at the American Society of Clinical Oncology’s annual meeting, found that a personalized mRNA … Read more

Personalized Retention: AI’s Role in Customer Loyalty

Businesses everywhere now face some of the toughest competition in recent memory. Retaining customers no longer feels optional. It is essential for sustained growth and profitability. With digital innovations such as marketing automation, brands can surpass basic transactional relationships and instead deliver experiences that are deeply personal and impactful. Artificial intelligence (AI) lies at the … Read more

Walmart breaks its no-frills mold with in-store beauty experts and personalized advice

NEW YORK — NEW YORK (AP) — Walmart customers may find something new the next time they’re looking for makeup and skin care products: in-store advisers offering personalized tips and recommendations. The massive retail chain is breaking out of its no-frills service model by staffing its beauty aisles with trained specialists who can suggest foundation … Read more