studies

Generative Engine Optimization (GEO) Case Studies: Real Examples & Proven Strategies

by

Successful GEO campaign case studies actually tell a pretty interesting story:  One that explains why your traffic might be dropping even though your rankings haven’t. No need to say; people are getting answers directly from AI (as you know, from ChatGPT, Gemini, Perplexity, and Google’s AI Overviews) without ever visiting your site. That’s not a … Read more

Recent studies challenge Kennedy’s claims about vaccines, Tylenol and antidepressants

by

They’re prominent talking points for Health Secretary Robert F. Kennedy Jr. and his top officials: Taking Tylenol while pregnant could be linked to autism. Antidepressants may be harmful during pregnancy. Aluminum salts in vaccines might pose a health risk. And Covid shots don’t benefit healthy kids. The remarks have sowed confusion over the past year, … Read more