Future-Proofing with UCP: The New Infrastructure for Agentic Commerce

The e-commerce landscape has officially transitioned from “search and click” to Agentic Commerce—a world where AI agents don’t just find products; they evaluate and purchase them on behalf of the consumer.  At the center of this shift is Google’s Universal Commerce Protocol (UCP), a foundational standard announced by Sundar Pichai early this year to define … Read more

Do we need LLM for every query?Separating Discovery from Ranking in the Era of Agentic RAG

The era of ‘static’ AI is ending. We’ve all seen what happens when you ask a standard AI a complex question: it either misses the point or gets lost in the weeds. Even with the recent evolution of AI Search models capable of much deeper analysis – such as the Higher-Quality Verification in GPT 5.4, … Read more

Agentic AI in Retail: How to Future-Proof Your Brand | NoGood

By now, you’ve heard the refrain: “AI is transforming retail.” But like, how exactly? There’s no arguing against the fact that the shift is real, but it’s also been an abstract statement floating around the industry. Don’t fret, I will happily demystify this idea. Here’s what’s changing: AI in retail is moving from generative to … Read more

WordLift Starts Onboarding First Clients for Agentic Commerce Pilot

Next-generation semantic infrastructure for AI-driven transactions. ROME, Italy, December 22, 2025 – WordLift today announced the start of onboarding for a first batch of customers to pilot WordLift Agentic Storefront, a new capability that turns product and service data into agent-ready, transactable experiences for AI platforms like ChatGPT, Gemini, Perplexity and Copilot. AI is shifting … Read more